Welcome to Valley Farm Market

Serving San Diego and it’s surrounding communities for more than 60 years

Valley Farm Market

Spring Valley

Our original location in Spring Valley, CA has been serving San Diego for more than 60 years. From our huge selection of USDA Prime meats like our award-winning Imperial Carne Asade to our wide variety of local craft beer, we’ve got something for everybody.

Shop VFM Spring Valley

Valley Farm Market Spring Valley

Valley Farm Market Spring Valley

Valley Farm Market La Jolla

Valley Farm Market La Jolla

Valley Farm Market

La Jolla

Our newest location in historic La Jolla, CA is conveniently located just blocks from the famous Windansea Beach. Whether you are stopping by to pick up lunch at our deli or you are looking for some always-fresh seafood, you can expect the same great service and selection that you’ve come to know and love at Valley Farm.

Shop VFM La Jolla

A San Diego Family Owned Butcher Shop and Specialty Store for over 60 years

San Diego’s Valley Farm Market was established in 1956 by Felix and Eleanor Marso. Their four children grew up operating the family business by assisting with sweeping the parking lot, washing vegetables, and sorting bottles. Being apart of the business at an early age, the Marsos developed a motto that…

“You can’t expect someone else to do the work, if you are not willing to do it yourself. You have to lead by example.”

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AWARD-WINNING MEATS

We carry USDA Prime and Choice, All Natural Black Angus Beef.

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ORGANIC PRODUCE

Only the freshest, all-natural, locally-grown, organic produce for our customers.

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FRESH SEAFOOD

We only carry wild caught, sustainable, and fresh fish.

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CRAFT BEERS

We have one of the best craft beer selections in San Diego, including Pliny the Elder.

EXPLORE

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Let’s start your order…

Looking to order ahead or to have your groceries delivered? Begin by selecting the Valley Farm Market location closest to you!

Ready to place an order?

Get started by selecting your VFM location. You can choose from our BBQ Shack (Spring Valley) or Full-Service Deli (La Jolla).

We love to cater!

No matter the type of event, we love to cater. Start your Valley Farm Market Catering order by selecting the VFM location closest to you!